How do you build relationships between your brands and consumers, retailers, distributors and suppliers? How do you ensure brand longevity, increased margins, greater distribution and improved competitiveness?
Define Wine is a marketing & communications specialist that can work closely with you to formulate the best marketing plans to fit your goals.
Services includes:
Product Development
Public Relations
Marketing
Media Clippings
Social Media
Sales
Logisitics
Winemaking
Product Development
Wine Style Development—becoming marketing driven, not production led.
Packaging Development - design, implementation, international approvals.
Label Printing & Dry Goods Supply—liaising with your key suppliers.
Public Relations
Public Relations Planning—Getting the right message to the wine media and journalists.
Marketing Plans —Developing a strategic marketing plan with the right wines, packaging, pricing, promotion, people and proposition.
Consumer Communications—Building brand awareness.
Trade Communications—Why is your wine any different to the 1000 samples that they already have.
Government Grants - Applying for Government grants for marketing plan development and implimentation
Media Clippings
Define Wine can monitor what has been written about your brand in all the major national, state and local media.
These clippings can be monitored and emailed to you on a weekly basis in PDF format. For more information, please contact Define Wine on 02 6361 9898 or Click here for order form..
Social Media
Developing social media strategies including Facebook, Twitter and electronic newsletters.
Sales
Distribution—Australia & international.
Converting stock to cash - Moving bin ends, export labelled stock.
Direct selling.
Increasing Cellar Door traffic.
Logistics
Freight Forwarding.
AWBC liaison for continuing approvals, export approvals etc.
International label advice / overstickering for small international orders.
Container packing, slip sheeting etc.
Winemaking
Wine appraisal - is the style right for the market.
